Clearly you are correct - a disaster PR wise - my post weeks ago, replying to your LET letter, highlights the effect of transfer policy over ticket price on season ticket sales.
But all fans on this thread should consider that:
1.The cost of the last result (usually a poor game if safe) should be taken with a pinch of salt - what about the other 15 poor results at Ewood?
2. 1500 ST's @ £400 is only £600K - not much for wages (or fees).
3.A player on £40K per week requires the sale of 4,000 seats for 20 home games @ £25 per seat (if my maths are right).
4.Clearly Prem clubs rely more on Sky TV, sponsorships and other commercial monies (and less on attendances).
We are perhaps not worse off than ever before and perhaps the powers that be do not give the fans as much respect as they might.