Simple explanation for it is that all other clubs have one eye on factors other than immediate cash flow. Factors such as positive atompshere, growth, medium to long term consequences of decisions, footballing concerns. Here we have a charlatan masquerading as CEO employed to take the focus off the owners and cut their expenditure. With that remit he will do whatever he needs to do to keep his figures looking well, and as we've seen with some of his 'policies' to date there's nothing off the table in pursuit of that. Last I heard one was renting out Ewood for Liverpool and Man Utd legend events, a clear sign to anyone just what sort of people we are dealing with here.

Eustace's has won 2 of his 13 league games in charge, and picked up 13 points from 39. JDT won 10 of his 28 league games in charge, and picked up 33 points from 84. Neither get credit for the 3 points against Stoke as neither picked the team or prepared for the game. JDT won games more frequently than Eustace has. Eustace has lost games less frequently than JDT did. If we go down then the season will have been 2/3 JDT and 1/3 Eustace. If we win 1 or more of our remaining 3 we are safe. If we don't then Eustace finishes the season with 2 wins in 16 league games, which I'm sure everyone can agree is an abysmal win return. JDT's points return had us on track for survival (whoop dee doo) hence we were never particularly close to the drop zone under him.

This is the problem we have and it will not change for the foreseeable future. The only way this season will be considered anything other than a decent one for Waggott is if we get relegated. Anything other than that, whether it be 7th or 21st, matters very little. Another season in the Championship, blame JDT, sold a few players for £25 million, academy model vindicated with Ash Phillips and Adam Wharton going for millions, no significant impact on results as we continue to be a mediocre Championship side. Wage bill cut again. Another 8000-9000 season tickets sold. Bonus time as the owners don't need £15 million of share issue next year, we can just use the Wharton cash instead. What's not to like?

Yes I know we are rock bottom. So what's the solution? Just hand over the ground to whoever wants it and shrug shoulders? Or make the effort to get more home fans in, and fill the ground up a bit that way?

End of the day Rovers have proven that they are only interested in taking the easy route to get where they want to be. Its easy handing over the Darwen End to Sheff Wed, Leeds, Preston. Just agree, print off the tickets and watch the cash flow in. No real effort required. It is justified on the basis that we have the space to do it and we need more people in because home attendances are low. So what about increasing home numbers? Sadly for us this is where it falls down. This is where effort is needed, because you have to make serious, sustained efforts to engage and attract new people and get them coming on a regular basis. It takes a plan, it takes effort, it takes imagination. All lacking at the good ship Ewood, rinse and repeat same old dreary approach each and every year. Other than changes to prices (almost all increasing) what is different about matchday or ticketing now compared to 10 years ago? Nothing. Nothing changes, no imagination, no planning. No singing area, no cheaper area, no safe standing area, no 'ultras' or flag waving area. No sir, not a jot of interest in any of that as it requires EFFORT. Emulating Huddersfield, PNE, Bolton and implementing serious price reductions with a view to adding thousands to the gates and engaging new, younger supporters? No, can't do. Too much risk, FFP, wouldn't work here (no evidence). This is where the gripe with me lies. Quite happy to take the easy option to grab the low hanging fruit and cash in on away numbers, no willingness to make any effort to fill up Ewood and maybe one day not have 20,000 empty seats sat doing nothing, or maybe not be under pressure to take the away coin every time.

'Football is a business' has led us to having the most expensive season tickets in the division and with it stagnation on attendances. All delivered by people who have no idea what they are doing and no regard for the long term consequences, all in the name of increasing revenues but in the longer run is clearly doing significant damage to our attendances and with it future health as a club. We are one of a very small number to have had no growth in the last decade. Local rivals have drastically increased their numbers. Sometimes you have to look at the bigger picture than just an immediate cash boost. As I said last week, where would you draw the line? We usually gey 10,000 ish home fans on. So if the away club asked for 20,000 tickets and we were able to give them that with no police objections and condense all the home support into the Jack Walker stand, be outnumbered 2:1 at Ewood, You'd support that because we'd make more money off it?

All correct which is one of the reasons they employ a snake oil salesman as CEO. He can earn his corn making up excuses about why we still can't invest after raking in £40 million, feed little bits to the Telegraph and Fans Forums and unfortunately a large chunk of the gullible ones will swallow it all as fact and truth. Nothing more we can do, let's rely on the kids.

Nobody else in the country gives the away team 7000+ away tickets at the drop of a hat to make some extra money Apart from fake club MK Dons Why do Rovers?

Exactly. It makes no odds to Blackburn Rovers' prospects whether we get £2 million, £20 million or £40 million for AW As with all decent players they won't be replaced and there won't be reinvestment. So doesn't matter. The team gets worse. We are currently at close to £25 million in transfer cash brought in since July 2023 and what have we done? Nothing. Cut cut cut, none spent, launched ourselves into relegation contention and forced out a Good manager. Would an extra £5-10 million for AW have changed that? Nope. Would keeping him have changed it? Well it would have kept us clear of trouble. Probably. Until next season when the inevitable happens.

If Carlsberg did weekends for Steve Waggott Priceless win at Leeds probably keeps him safe in position for another year Szmodics in League team of the year and closing in on the golden Boot. Will add a couple of million to his price tag and increase the competition for his signature. Rovers win 'Fan engagement' award which is beyond a joke yet he'll be able to produce that as evidence his policies are correct and this will counter all the other issues with attendances and ticket prices which the stats show have been a total failure.

What's that got to do with the Club? Complain all they like the club was here before they were and is doing nothing wrong filling its seats up.

So who decides what a positive result is? Coventry at home soon. What is a 'positive result' out of that one? Or does it depend what happens tomorrow?

So that's QPR, Millwall and Plymouth who have all managed to defeat the mighty Leicester in the last few weeks whilst battling for their Championship lives. We've got our chance to do the same. Over to the manager and players. But before then we'll have the local media and negative brigade telling us how it's mission impossible and how Leicester are unstoppable.

If only we had some empty spare land close to Ewood that we could use for parking on matchdays......

I hear the phrase 'positive result' a lot these days. What does it mean? Anything other than a defeat? Or a win? I'd argue that away at Leeds a draw would be a positive result, but at home v Sheffield Wednesday only a win would be a positive result.

Any more than 20,000 these days and they go into a tailspin having to issue warnings about parking, congestion, traffic, queues, bumper crowds etc. Just under 20,000 right in the comfort zone.

True. Interesting the club doesn't acknowledge this fact when marketing and advertising, only when it comes to restricting. I'm struggling to see why John Smith with an Accy postcode and address couldn't buy one. Obviously a Sheffield or Yorkshire postcode is a different matter but suspect the number of Ewood attending Rovers fans who aren't season ticket holders in that group is very small.

'We'll look into it...after the game has passed and the damage is done and it's too late to do anything'

Why can't they just do it by postcode or is that too difficult?

The argument appears to be that if it makes us money, increases noise levels or fills otherwise empty seats then it is worth doing. Slippery slope there

Those in favour where does it stop? I mean we often have 20,000 empty seats at Ewood thanks to Venkys and Waggott, so presumably they'd be happy if we handed away fans all the BBE and Riverside if possible, pocketed loads of money for no benefit to the club and condensed all the home fans into the JW stand. Happy days.

People often talk about potential job losses as a reason we need Venkys to keep funding us rather than risk administration. As though under vile Venkys and Waggott there haven't been any job losses over the last 12 years and as though self-inflicted relegation under them won't result in more. With the likes of Waggott penny pinching everywhere I'd take it as given that those employed at the club are essential roles and probably on as low a wage as we can find and get away with. Hence a setup not fit for purpose. Administration still means the club functions and essential tasks performed. Those here now would probably still be needed in administration.

And in the upcoming summer episode Carter is surplus to requirements / sulking because of a lack of game time and therefore we simply have to move him on and cash in on him How convenient! You heard it here first

All I'll say is that I find it remarkably convenient that all the top earners and players who can attract interest from elsewhere end up becoming 'surplus' to requirements and moved on. Almost as though someone is working their way down a list of the most senior/expensive assets and getting shut one by one. Of course the key issue, regardless of the cause, is we lost another senior pro and had zero intention of replacing him as we slid head first towards League One. £10,000 x 24 weeks is a saving Waggott will be enjoying let's put it that way.

The day they shut the Riverside they will approach it in the same way they did the Darwen End closure. Basically no consultation or advance warning just an announcement that it's shut and 'find somewhere else to sit'. They don't think far enough ahead or care about fans enough to plan for this or run a process of discussing it. They'll just make the decision based on their immediate cashflow and targets and tough sh*t if you don't like it.