That presumes that Labour voters in Blackburn buy newspapers for their political content , and that the Mirror is representative of these voters .
Unfortunately the campaigning days of the Mirror when "proper" journalists like Paul Foot were employed are long , long gone .
The Asian Image has a large circulation round these parts , I've heard , probably because it's cheapish - well , free actually .... and they only mention the Rovers because we sponsor the rag ....
Back to the Sun.....