i'll renew out of loyalty even though I miss 2 or 3 home games per season, the sad thing is that when i can't make no-one is ever interested in utilising the my 2 tickets even on a freebee basis.
there is no easy fix to the attendance problem, and the best we'll get from the club is a price freeze, this however being an income reduction to the club if you take into account inflation at 2.6%.
my thinks another 10% reduction in renewals this season. From talking to fellow season ticket holders many say they will not renew but will attend on a match by match basis.
it is too easy to blame the Club and Williams; what they need are ideas and some meaningful fan consultation although it sounds that we are too late if the next seasons package is already sorted.