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Ipswich Town CEO interview


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Can’t recommend listening to this enough…

“Doncha wish your CEO was good like me” as the Pussycat Dolls may well have said…

Compare & contrast with life at Ewood…

 

https://podcasts.apple.com/gb/podcast/interview-ipswich-town-chief-executive-mark-ashton/id1482886394?i=1000618818228

 

 

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A really good listen to a CEO who seems to have a good handle on what it takes to be a successful football club.

As he says, Ipswich are in the enviable position of being a one county club and guaranteed a much bigger income than most in the Championship but as he also says “ it’s not how much money you have, it’s how wisely you spend it”. 

I fear the Championship is going to be extremely competitive this season and we could well end up regretting not really going for it last season. 

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Owned by an American Pension Fund.

That Fund's governance rules must be an interesting read.

 

I was expecting more given the build-up to the interview. Yes he speaks well and communicates in a way SWAG doesn't but I heard a lot which is practised at Ewood.

Of course, running Ipswich is a stroll in the park compared with Rovers.

- shirt sales income alone is 50% of Rovers' total turnover!

- rivals Norwich are as close to Portman Road as Knutsford Service Station is to Ewood.

- Rovers have 5 PL clubs, 1 Championship club and 11 other EFL clubs within that radius

- and Ipswich is a much wealthier area than Blackburn

 

But Ipswich Town academy has fewer social media followers than Rovers Academy... he wasn't asked about youth development.

 

 

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  • 2 months later...

Yeah but you conceded four   😐

You want a promotion, here's some advice on how to go about it :

#1   Get rid of any owners that are running the club name into the ground.   The poisonous elements at the hierarchy of any club that do nothing but have an adverse effect on the current and future prosperity of all that exists within your team name.  

#2    Get a fresh young manager (hitherto largely unrecognised or unknown) to come in and try their hand.      Find and work with an ownership / chairman that allows and oversees regular activity in the transfer window.  

#3    Play a 4-2-3-1  formation more often than not and don't change players during a winning run.    

#4     Make your home stadia a tough place to all opposing teams to visit.     Forget any friendly image when on the pitch and give opposition teams a tough time, send notice to others they'll have to work hard to take anything away. Fill your ground to near capacity as often as able and produce a vociferous atmosphere that will encourage your own players and deter opposition teams.  

#5    Use and deal in the transfer window as often as able.    Bring in a number of loans or no-thrills players from elsewhere and mould them into a cohesive efficient unit.

#6    Remain consistent in winning and work on and improve areas of play where difficulties may arise.     Have a large squad to choose from particularly in attacking areas.     After all, goals are the key to victory and eventual promotion.

All the above, it worked for us.    

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On 02/07/2023 at 14:20, philipl said:

- shirt sales income alone is 50% of Rovers' total turnover!

Where has this number come from?

Based on the latest set of accounts available - 50% of our turnover is 8.3m.

They have to have sold 166,000 shirts at £50 to reach that number.

The only figure I can find online was that in November 2022 they were delighted to have sold a total of 35,000 shirts across their three kits. That would be £1.75m at £50 each. 

 

 

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7 hours ago, not exactly Scarface said:

Yeah but you conceded four   😐

You want a promotion, here's some advice on how to go about it :

#1   Get rid of any owners that are running the club name into the ground.   The poisonous elements at the hierarchy of any club that do nothing but have an adverse effect on the current and future prosperity of all that exists within your team name.  

#2    Get a fresh young manager (hitherto largely unrecognised or unknown) to come in and try their hand.      Find and work with an ownership / chairman that allows and oversees regular activity in the transfer window.  

#3    Play a 4-2-3-1  formation more often than not and don't change players during a winning run.    

#4     Make your home stadia a tough place to all opposing teams to visit.     Forget any friendly image when on the pitch and give opposition teams a tough time, send notice to others they'll have to work hard to take anything away. Fill your ground to near capacity as often as able and produce a vociferous atmosphere that will encourage your own players and deter opposition teams.  

#5    Use and deal in the transfer window as often as able.    Bring in a number of loans or no-thrills players from elsewhere and mould them into a cohesive efficient unit.

#6    Remain consistent in winning and work on and improve areas of play where difficulties may arise.     Have a large squad to choose from particularly in attacking areas.     After all, goals are the key to victory and eventual promotion.

All the above, it worked for us.    

That simple eh? Please give us some pointers on how to remove owners who don’t communicate with anyone? 

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8 hours ago, not exactly Scarface said:

Yeah but you conceded four   😐

You want a promotion, here's some advice on how to go about it :

#1   Get rid of any owners that are running the club name into the ground.   The poisonous elements at the hierarchy of any club that do nothing but have an adverse effect on the current and future prosperity of all that exists within your team name.  

#2    Get a fresh young manager (hitherto largely unrecognised or unknown) to come in and try their hand.      Find and work with an ownership / chairman that allows and oversees regular activity in the transfer window.  

#3    Play a 4-2-3-1  formation more often than not and don't change players during a winning run.    

#4     Make your home stadia a tough place to all opposing teams to visit.     Forget any friendly image when on the pitch and give opposition teams a tough time, send notice to others they'll have to work hard to take anything away. Fill your ground to near capacity as often as able and produce a vociferous atmosphere that will encourage your own players and deter opposition teams.  

#5    Use and deal in the transfer window as often as able.    Bring in a number of loans or no-thrills players from elsewhere and mould them into a cohesive efficient unit.

#6    Remain consistent in winning and work on and improve areas of play where difficulties may arise.     Have a large squad to choose from particularly in attacking areas.     After all, goals are the key to victory and eventual promotion.

All the above, it worked for us.    

You make it sound easy yet you're only a couple of months back from league 1 plus do you not think those things were tried here a decade ago ?

1#  We cannot get rid of billionaire owners who are thousands of miles away and have no notable presence in the UK.  Blackpool fans targeted Oystons and their businesses, we can't do that.

2#  We have that manager now but he has no backing and him and the DoF are at odds with those who run the club in terms of ambition.

3# That's basic management but the problem here is first and foremost managers are told the priority is put value in players and blood youth.  That leads to attempts at fancy football and a lot of rotating.

4# We usually have a good home record its been key to 8th and 7th placed finishes recently. However the stadium holds 31k and in a town this size in this area with the 5th? highest ST prices filling it is impossible.  Half filling it with home fans is but i refer back to the idiots running the club.

5# Again basic football management and i refer back to 8th and 7th placed finishes on a bottom 3rd budget.

6# It's impossible to carry a large squad on the budgets we now have but we had a decent sized one in lge 1 and the season after.

I politely suggest you don't get too carried away as whilst it's nice to see Ipswich back  it's a long season and the double bounce euphoria doesn't last forever.

Edited by tomphil
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1 hour ago, LeftWinger said:

Where has this number come from?

Based on the latest set of accounts available - 50% of our turnover is 8.3m.

They have to have sold 166,000 shirts at £50 to reach that number.

The only figure I can find online was that in November 2022 they were delighted to have sold a total of 35,000 shirts across their three kits. That would be £1.75m at £50 each. 

 

 

Also the shirts have to be paid for as does the retailing and marketing of them it's not like it's all pure profit although obviously every bit helps.

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10 hours ago, not exactly Scarface said:

Yeah but you conceded four   😐

You want a promotion, here's some advice on how to go about it :

#1   Get rid of any owners that are running the club name into the ground.   The poisonous elements at the hierarchy of any club that do nothing but have an adverse effect on the current and future prosperity of all that exists within your team name.  

#2    Get a fresh young manager (hitherto largely unrecognised or unknown) to come in and try their hand.      Find and work with an ownership / chairman that allows and oversees regular activity in the transfer window.  

#3    Play a 4-2-3-1  formation more often than not and don't change players during a winning run.    

#4     Make your home stadia a tough place to all opposing teams to visit.     Forget any friendly image when on the pitch and give opposition teams a tough time, send notice to others they'll have to work hard to take anything away. Fill your ground to near capacity as often as able and produce a vociferous atmosphere that will encourage your own players and deter opposition teams.  

#5    Use and deal in the transfer window as often as able.    Bring in a number of loans or no-thrills players from elsewhere and mould them into a cohesive efficient unit.

#6    Remain consistent in winning and work on and improve areas of play where difficulties may arise.     Have a large squad to choose from particularly in attacking areas.     After all, goals are the key to victory and eventual promotion.

All the above, it worked for us.    

With the greatest of respect you have zero idea of what the fans of this great club have been through these last 13 years.

Until you have Venkys running your Club please dont lecture.

 

P.S.

Can you tell me next weeks winning Euro lottery numbers pal?

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