I don't get this 'City fans deserve it' nonsense. They don't deserve any more than say Wolves fans who watched fourth division football, or Bury fans who are now following their side around the non league, or for that matter, any other set of fans who follow their side come what may.

Of course PL football would bring thousands more through the gate. But to imply that reducing the price of tickets, assuming that all other things remain equal, wouldn't also increase numbers (albeit not to the same extent) flies in the face of business practice.

Who knows exactly how many? Perhaps the club's marketing team should do, but that might be stretching it. One thing is for sure, our numbers won't increase very much at all under the current pricing approach.

The evidence is everywhere and with anything for sale. Reduce the price of something and you'll sell more of it, all other things being equal.

I didn't realise that, the robbing so-and-so. Yet more short sightedness. Encouraging people into the shop with a voucher in hand would likely encourage a bigger spend. Now people won't bother going in in the first place.

I didn't know that Stephen Hendry was a Rover. Learn something new every day....

From that article... '"If you lose touch with grassroots and community are you a real football club or are you a business?' Oh, the irony.

Chalk and cheese. https://www.burndenaces.co.uk/2023/06/01/bolton-ceo-details-major-changes-for-summer-ahead.html

I pay it because I'm lucky enough to be able to do so, but I don't consider it value for money nor a fair price. More fool me, you might say.

How can the price of something be deemed fair to one person, but not fair to others? The price of something for sale, whatever that something is, is either value for money (fair price) or otherwise (unfair price), irrespective of the wherewithall of the buyer. 'Fairness' is being confused here with the ability of someone who can afford a ST, versus those who can't.

What was our average attendance last season, 14k or so? I imagine that Swag will work on the theory that selling the same number of STs as last season will result in a similar average, assuming that performances are up there. In which case, job done in his world.

It's not just the high prices of Sky/BT which lure people into dodgy streaming services. I know a couple who have a Sky Sports subscription and also have a dodgy Amazon thing through which they watch all Rovers games. I asked them numerous times last season to come to Ewood, even with the ticket offers. The answer back was always 'Why should we pay £30-40 when we can watch it at home for free?' So it's not just Sky/BT; the price of match tickets also contributes to illegal streaming. The couple in question used to have season tickets btw, and used to attend 4 or 5 matches a season even without. They're totally out of the habit of attending Ewood, and the club has never once contacted them.

Taking on development players like Morton, and playing them as much as we did, will not lead to top 6 finishes or better.

RVN has left PSV...

With decent backing this summer, I'm quite optimistic that we'll be on for a decent season under Tomasson. If he left though? Meh, that's football. There's plenty of examples of managers who've quickly improved sides, and not spent a year forcing a supposed superior style (aka tippy tappy). I'd argue it would be easier to find a manager who plays a simpler, more direct style. The worry will be the ability of the club to attract a capable replacement in a timely way.

Who's he?

To be fair to Matty, he's implied that price is the main factor for most, not the only factor. I agree with him in the main; the price is the first thing which most people will consider. But of course, for some people, other factors take precedence.

But if the price was atrractive, that may sway their decision.

Arguably, we already have ticket flexibility. It's called a match ticket. The problem is that our match tickets are too expensive, because our season tickets are too expensive to begin with.

His targets should be set against growing income AND on numbers sold. ie the same as most businesses.

They may get a bump at the end of the month after pay days, but yes, it's looking poor.

Waggott has had 12 months to address the debacle of last year's approach to season tickets, but has chosen to do nothing of substance to increase numbers. Nothing will change until he's gone. It's not in his personal interest to do so.

Lots of green? Hardly. We've seen our club achieve things you can't even dream of.

All too slow and predictable.